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29 Cute Swimwear Brands to Get You in a Happy, Beachy Mood

You’ll want to do more than swim and sunbathe in these!

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a woman wearing a swimsuitpinterest
Courtesy Saint Somebody, VIX

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With spring around the corner, I think we're all looking forward to some potential spring break vacations. I mean, when it comes to this blistering cold, can you blame me? The idea of a trip brings an exciting array of activities to mind—from casual poolside BBQs to beachside drinks. Because we feel you (and wanna get on that bathing suit shopping ourselves), we rounded up 29 of the cutest swimwear brands for you to browse through. Some are newer labels, while others are classics—and there's a style here for everyone. So whether you prefer extra coverage and functional features or minimal fabric and, well, complicated tan lines, we've got ya covered. (Seriously though, layer on that SPF!)

We know there are endless options when it comes to finding the *perfect* swimsuit...thats why we've done the hard work for you. This season's swimwear trends are ridiculously fun—we are talking crochet, playful prints, and one-shoulder silhouettes that you can try. (BTW, we've also scoped out the most fab trends and bling to complete your warm weather wardrobe.) Promise you're gonna be v into high-waisted styles, low-back designs, slinky bikinis, and one-pieces that we've got comin' right up. There are so many exciting vibes to choose from and we cant wait to see which ones are your faves.

Our top picks for new swimwear brands to shop of 2024:

  • Infinity Swimsuit

    Diarrablu

    Infinity Swimsuit

    $165 at diarrablu.com
    Read more
  • Angela Crochet Cover-Up Dress

    L'AGENCE

    Angela Crochet Cover-Up Dress

    Read more
  • Reilly Top | Meadow
  • Women's Valle De La Luna Vittoria One-Piece Swimsuit

    Baobab

    Women's Valle De La Luna Vittoria One-Piece Swimsuit

    Read more
  • Goa Bottom

If your spring and summer fashion could use a serious update, keep scrolling to check them all out below. And if that's not enough inspo, we've got some cute spring outfit ideas here as well as some amazing Black-owned swimwear brands. We also encourage you to check out these innovative brands that are pushing boundaries in gender inclusive styles. We truly value brands who care about you looking and feeling like your best and you'll get that right here.

Diarrablu

Infinity Swimsuit

Infinity Swimsuit
Diarrablu

Infinity Swimsuit

$165 at diarrablu.com

What's amazing about this innovational brand (besides the Senegalese inspiration) is that the possibility for every piece is endless! For example, you can wear the "Infinity" swimsuit as a swimsuit or a bodysuit and there's so many ways to tie it! We. Love. Options.

L'AGENCE

Angela Crochet Cover-Up Dress

Angela Crochet Cover-Up Dress
L'AGENCE

Angela Crochet Cover-Up Dress

You can expect sultry and slinky masterpieces when it comes to L'AGENCE first ever swim and resort drop. The vibe? Côte d'Azur meets old school glam. Loving the embellishments on this one and can def see myself wearing the cover-up on a hot evening sippin' cocktails on the beach.

Cleobella

Reilly Top | Meadow

Reilly Top | Meadow
Cleobella

Reilly Top | Meadow

Into paisley? Then, you'll def be into Cleobella. The ethical brand just dropped another swim collection that's designed for top-tier enjoyment and so you can create new memories. How sweet is that?

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Baobab

Women's Valle De La Luna Vittoria One-Piece Swimsuit

Women's Valle De La Luna Vittoria One-Piece Swimsuit
Baobab

Women's Valle De La Luna Vittoria One-Piece Swimsuit

Founded in Colombia, Baobab uses plastic bottles and fishing net ocean waste to create the brand's iconic vibes. I know this piece is black (and SO stunning) but they're mostly known for their vibrant hues and elegant silhouettes across their swim and resort wear.

Ookioh

Goa Bottom

Goa Bottom
Ookioh

Goa Bottom

OOKIOH is a play on the Japanese word "Ukiyo" that translates to "floating world." The label's founder, Vivek Agarwal, is all about collaborating with quirky brands like Lisa Says Gah to give the people what they want: pretty and on-the-pulse swim options. The boutique brand quickly became a celebrity fave and is committed to creating swimwear that makes you feel like you. The brand also just extended their sizing up to 4x. If "play, leisure, and escape" is your motto as it is theirs, then you need to head over to the site ASAP!

Aexae

Tyra Tie Neck Top

Tyra Tie Neck Top
Aexae

Tyra Tie Neck Top

Now 70% Off

Get into this printed magic! Prioritizing quality over quantity, Aexae has built a global reputation using minimal designs. You'll also love their luxurious line of separates made of natural fabrics, such as cotton, linen, and silk.

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437

The Sienna One Piece / Caffe

The Sienna One Piece / Caffe
437

The Sienna One Piece / Caffe

Co-founded at 21 years old (!!), the duo behind 437 watched their college dreams turn into a reality. The powerhouse brand creates luxe swim and activewear that looks so good. The swimwear is also very versatile, so your options are endless.

Moeva

Moeva Adelina One Piece

Moeva Adelina One Piece
Moeva

Moeva Adelina One Piece

Credit: Courtesy

Striking designs and luxury craftsmanship sets this brand apart from the competition. (Doesn't this one piece look like art?) Moeva's goal is to instill confidence in the women who wear their pieces. "Mo" is a far eastern expression meaning "brave and powerful" and "Eva" represents the first woman on earth.

Vitamin A

Gia Triangle Top - Graphic Jungle EcoLux BT

Gia Triangle Top - Graphic Jungle EcoLux BT
Vitamin A

Gia Triangle Top - Graphic Jungle EcoLux BT

Look good, feel good, do good! If you're looking for durable fabrics that are still eco-friendly, check out Vitamin A for its fun yet high-quality bikinis and bodysuits made from recycled materials (they're also helping protect our oceans via a partnership with For The Planet). The designer, Amahlia Stevens, is a mama of twins dedicated to prepare the bbs for a brighter world so she uses her brand to be a solution for fighting climate change and promoting female empowerment. At Vitamin A Swim, you'll get a good dose of classic pairings, picnic layering, and all things spring. We're talking seasonable brights, new linen, and just the right amount of florals. Fun fact: Amalia named her swim label after staring at a milk carton!

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Tropic of C

Praia Bottom in Hibiscus

Praia Bottom in Hibiscus
Tropic of C

Praia Bottom in Hibiscus

Credit: Courtesy

The former Victoria's Secret supermodel, Candice Swanepoel might know a thing or two about helping women feel confident in perfect fitting swimwear. With nature is her ultimate muse, the practice of sustainability comes first with all of her designs. At Tropic of C, it's always summertime.

SAME

Rose Triangle Top (Faux Suede Black/Cream)

Rose Triangle Top (Faux Suede Black/Cream)
SAME

Rose Triangle Top (Faux Suede Black/Cream)

Okay, look at this sultry one featuring rosettes! Founder Shea Marie is a stylist and influencer turned swimwear designer. You'll find all the fashion-forward styles in her collections.

Monica Hansen Beachwear

Money Maker One Piece

 Money Maker One Piece
Monica Hansen Beachwear

Money Maker One Piece

International swimwear model, turned designer, created this highly fashionable line using her insider industry expertise. Monica Hansen Beachwear focuses on using the best Italian materials and flattering fits, it has also been worn by the ALL your favorite celebs.

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HUNZA G

+ NET SUSTAIN Jean Twist-Front Striped Seersucker Bandeau Bikini

+ NET SUSTAIN Jean Twist-Front Striped Seersucker Bandeau Bikini
HUNZA G

+ NET SUSTAIN Jean Twist-Front Striped Seersucker Bandeau Bikini

Credit: Courtesy

Here's a London-based brand that makes its pieces out of a crinkle fabric, so its styles are stretchy as well as comfortable. Initially formed in the '80s, Hunza G became famous for a cutout mini dress Julia Roberts wore in Pretty Woman! It relaunched 30 years later under creative director Georgiana Huddart and has developed a made-to-order process that aids in reducing waste. This colorful brand makes swimsuits and bikinis from a sculpting seersucker fabric that’s a collection signature.

Bond-Eye

Bisou One-Piece Swimsuit

Bisou One-Piece Swimsuit
Bond-Eye

Bisou One-Piece Swimsuit

Credit: Courtesy

Infused with the spirit of summer days and electric night life, Bond-eye's swimwear is made to be seen. Every piece is designed with intention, the brand practices ethical production and craftsmanship made in Australia. The brand's crinkle cut, four-way stretch fabrics have unique stretch offering an unsized fit custom for all body types.

Jade Swim

Halo One Shoulder Bikini Top

Halo One Shoulder Bikini Top
Jade Swim

Halo One Shoulder Bikini Top

Now 65% Off

Looking for basic swim with a sleek and ultra-stylish vibe? Jade Swim is all about a minimal but never boring looks. You'll also find experimental details so if you wanna try something like metallic finishes, have a ruching moment, or rock a diagonal cut-outs, you'll find an endless supply here! Designed in The Big Apple and made in sunny California, former fashion editor Brittany Kozerski’s swimwear line was launched in 2016. You'll appreciate the combo of luxury finishing with technical performance; it's the perf recipe for clean styles that double as vacation-ready layering pieces. From sunrise to sunset, Jade Swim has you covered.

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Good American

Whip Stitch Compression Swim Shorts

Whip Stitch Compression Swim Shorts
Good American

Whip Stitch Compression Swim Shorts

Now 13% Off

Yep, that's right, Good American has swimwear too! Their motto? "Buy once, fit always." Gotta love it. Ever since Khloe K and Emma Grede started Good American, they've been super consistent with their size inclusivity goals and featuring models of varying body types. Good Swim debuted almost two years ago and is going strong. This satin suit is designed to stun on all shapes and sizes.

Vix

Martha Bandeau Top

Martha Bandeau Top
Vix

Martha Bandeau Top

Now 40% Off

If you're into colorful patterns, metal accents, and unexpected details that somehow surprisingly work, ViX is def the brand for you. Bonus: it is woman-run and woman-owned, inspired by founder Paula Hermanny's independence-loving mother. Hermanny was one of the first to bring luxury swim to the U.S., using her Brazilian upbringing to highlight how the beach is a hangout, and ViX is the perf outfit. So yeah, poolside glamour is a must for the Vix woman!

Solid and Striped

The Nola Ribbed Rashguard

The Nola Ribbed Rashguard
Solid and Striped

The Nola Ribbed Rashguard

Get this: Isaac Ross of Solid & Striped got the idea to start a swim brand while chillin' in the Hamptons and seeing a friend's dad show up poolside with an old-school suit. Though it started out with only men's swimwear, that's certainly not the case now. The S&S collection has a clean and classic aesthetic that avoids complication and its founding principles began on three things: neon Neoprene, eight color prints, and absolutely no embellishments. This label has a loyal fanbase, always eager to post on the 'gram in their Solid & Stripes lewks. The brand has a stash of classic cuts and shapes, as well as sustainable (luv ya, Earth!) options made from recycled fabrics. Simplicity and quality are def the core focuses of this leisure and lifestyle brand. The pieces are versatile, like this underwire top with removable straps!

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Monday Swimwear

Aruba Top - Ivory

Aruba Top - Ivory
Monday Swimwear

Aruba Top - Ivory

Credit: Courtesy

Iconic feminine designs and immaculate fits have brought Monday swimwear to the list of most coveted. Established by a pair of "swimwear connoisseur" besties, Monday Swimwear creates stylish bikinis and one-pieces that make you feel bold and empowered. The founders, Natasha Oakley and Devin Brugman, were committed to creating a brand that provides a wide range of cup sizes. Their swimsuits are known for their ultra-feminine designs, tender feel, and long-lasting quality. Mondays are the best days when you're in a bikini like this one.

ISA BOULDER

Woven Metallic Stretch-Satin Underwired Bikini Top

Woven Metallic Stretch-Satin Underwired Bikini Top
ISA BOULDER

Woven Metallic Stretch-Satin Underwired Bikini Top

Isa Boulder is unlike any other—the Bali-based team hones in on individuality and style through carefully-altered pieces. Working with local artisans to dye, print, and sew together every swimsuit, they are proud to have control of the process every step of the way. The label believes in the imperfect nature of the process while still creating high-quality, ethical products.

Headshot of Tarah-Lynn Saint-Elien
Tarah-Lynn Saint-Elien
Fashion Editor

Tarah-Lynn Saint-Elien is the fashion editor at Cosmopolitan, writing weighty and witty stories that run the gamut of gushing over Zendaya to convincing you of everything you need in your closet! She began her journey in the industry with a fashion and faith blog and an internship at Elle.com almost 10 years ago. Since then, she's also served as the style editor at The Haitian Times. The Haitian-American pageant queen is a Syracuse Masters graduate and the author of two books, including: Claim Your Crown. Follow her on Instagram and Twitter: @iamtarahlynn

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