People are losing their minds over this very cheeky sign plastered in front of a new Korean restaurant in Melbourne.
Chingu Korean BBQ, located in Caroline Springs, has yet to open but is already drawing attention from across the country thanks to the giant billboard attached to the front.
“Hey Sophia, you broke up with me because I was poor,” it reads.
“Now I have money to open a Korean BBQ, are you regretting it now?”
The post went viral on Reddit, with many locals shocked at the bold move and dying to know the backstory behind it all.
Others suggested it could just be a clever marketing ploy from the owner to drum up business and stir up interest before the restaurant’s opening.
“Revenge is a dish best served barbecued,” one commenter joked on Reddit.
“I don’t think Sophia will be able to see that from her new boyfriend’s yacht,” another wrote.
“He’s paying rent for his new business but sophia is still living in his head rent-fee,” one Reddit user jibed.
In a more recent post, another local business has got in on the action, seemingly responding to Chingu’s dramatic sign.
Gotham Doughnuts, also in Caroline Springs, put out a banner of their own.
“Yo, Korean BBQ, don’t worry about Sophia,” their sign plastered to their shop front read.
“We have all the dessert you need right here!”
It is understood that the owner of Chingu Korean BBQ is currently overseas.
Back in 2022, a newspaper ad went viral after a woman named Jenny called out her “cheating ex” with a full-page ad in the newspaper.
The “filthy” actions of a man named Steve were printed for everyone to see, with readers of
Mackay and Whitsunday Life in Queensland’s east getting a shock in their Friday edition of the paper.
A full-page advertisement, costing between $1,500 and $2,000, was printed on page four.
“Dear Steve, I hope you’re happy with her,” the open letter read.
“Now the whole town will know what a filthy cheater you are. From Jenny.
“P.S. I bought this ad using your credit card.”
At the time, the newspaper had been inundated with “dozens” of messages since the full page note went to print.
“We do not know who Steve is, but apparently he’s been very, very bad,” a representative of the outlet said in statement.
“We won’t be revealing any details about Jenny.”
Sadly, the last of Jenny’s revenge seems to have been unsuccessful.
“We have not charged the credit card in question,” the newspaper confirmed.
Their sales manager Mike McCann told the “Today Show” it held off charging the credit card provided as it could technically have been card fraud.
However, he was urging Steve to come forward to “cover the bill.”
McCann said staff at the paper thought the ad was “just crazy” and the response since had been phenomenal.
The woman’s actions were met with praise from a legion of new-found fans.
“Jenny sounds like someone I want to be friends with,” one person said.
“Not all heroes wear capes. Jenny is my new favourite person,” said another.
“Couldn’t love this more if I tried LOL … Good on you Jenny,” proclaimed another amused commenter.
Members of the public were not as kind to Steve.
“Never trust a Steve,” one said, while another said they “would have charged the card”.
“Everyone who knows a Steve and Jenny have suddenly sat up and taken notice,” another person joked.
But, not everyone was convinced.
Some claimed Jenny and Steve did not exist at all, and the ad was a clever marketing tactic.
“This has PR stunt written all over it,” one user wrote.
“Good way of getting more likes and readers to your page,” another said.