CCTV signage innovations tackling anti-social behaviour in Ipswich

Published14th May 2024

Innovative new pilot signage continues to be added to CCTV sites in Ipswich to help reduce anti-social behaviour in the town and trial new ways to promote positive behaviour.

The signs have been designed utilising global research which shows that images of eyes have been used in many settings to deter people from dropping litter, acting anti-socially and even committing crime. They are designed to highlight both the presence of CCTV cameras but also the natural surveillance provided by members of the public.

Through the Safer Streets 4 funding which the council successfully bid for from the Home Office, the signs have been installed at over 20 locations in Ipswich as part of a detailed action plan to reduce crime and anti-social behaviour.

Since starting in the summer of 2022, the project has collectively supported a 26% reduction in targeted crimes in Ipswich.

Following the success of the project, Ipswich Borough Council will continue to work with its partners Suffolk Police and Suffolk County Council to install the signage at all new CCTV installations in the town. This includes plans to install over 40 new cameras from both Safer Streets 5 and Towns Deal funding in the coming years.

The CCTV coverage in the town is comprehensive and was recently credited by the Police and partners as being a key part of the identification of those convicted of the murder of Raymond James Quigley. 

Councillor John Cook, Ipswich Borough Council Portfolio Holder for Communities and Sport, says:

“The new signage alongside our improved and expanded CCTV network certainly appears to have been effective.

Our aim is to reduce incidences of crime, littering and antisocial behaviour. We want residents, visitors, and businesses in Ipswich to both be safe and feel safe.

As the Safer Streets projects continue, we will continue to act positively to deter incidents and support Suffolk Police when gathering evidence to secure convictions.”

Supt Andy Martin of Ipswich police said:

"The success of Safer Streets is testament to how we can jointly make the town of Ipswich a safer and more attractive place for everyone to visit.

The positive impact of the continued hard work by all those that care about Ipswich is making a difference, but there is more to do, and we will continue to work tirelessly with partners and the public to strive for better to improve the town centre and catch those who impact it the most.”