McDonald's no longer has the exclusive right to use 'Big Mac' on chicken burgers sold in the EU, following a ruling in a trademark dispute brought by Irish rival chain Supermac's.
Different fast-food places have deals intended for customers who are watching their wallets. For example, Wendy’s offers the infamous $7 Biggie Bag. Burger King has a 2 for $5 deal. Even restaurant chain Chili's has a 3 For Me deal. And…
A European Union court on Wednesday stripped McDonald's of its right to use the "Big Mac" trademark on chicken sandwiches in the bloc, ruling that the fast food giant had failed to put the sign to proper use on poultry products in recent…
The European Court of Justice has upheld a complaint from the Galway-based Supermac's, ruling that the US fast food giant had not proven genuine use of the Big Mac trademark in relation to chicken sandwiches